October 13-17, 2027
Accent east 2027
Join us in Waterloo Region, Ontario, where group travel is anything but ordinary. Rural landscapes meet urban energy, old-world charm meets innovation, and quiet moments inspire bold adventures. Savour farm-fresh meals, explore our rich cultural tapestry and German heritage, and celebrate Canada’s largest Oktoberfest.
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FAM Tour Schedule~ October 13-15, 2027
Wednesday, October 13th
Wednesday, October 13th
Discover Waterloo Region
Experience the charm, flavors, and stories that make Waterloo Region unforgettable. Your day blends cultural discovery with delicious local dining, artisan shopping, and a taste of our rural heritage. Enjoy hands‑on experiences, scenic moments, and a fun evening activity that brings the group together. The day wraps with a cozy, crowd‑pleasing dinner that captures the warmth and hospitality our region is known for — the perfect start to an inspiring FAM tour. Today's highlights include:
- Jacobs Grill – Lunch
- Village of St. Jacobs – Free Time
- Picard’s – Shopping
- Murphy’s Law Distillery – Tour & Tasting
- Kitchen Kuttings – Mennonite Shopping
- Drive through Conestoga
- Bingemans – Bowling
- Dinner at Anna Mae’s
Thursday, October 14th
Wednesday, October 13th
Heritage, Markets, & Oktoberfest
Step into the heart of Mennonite Country , complete with hands‑on experiences that bring local heritage to life. You’ll explore the iconic St. Jacobs Farmers’ Market — Canada’s largest indoor–outdoor market and a nostalgic, must‑visit destination for travelers from around the world. After exploring the countryside, you’ll cap off the day at KW Oktoberfest — the second‑largest Oktoberfest celebration in the world — for an unforgettable night of Bavarian food, music, and cheer.
Highlights include:
- The Mennonite Story
- Elmira Wagon Ride
- St. Jacobs Market – Lunch on own (gift cards provided)
- Countryside Tour
- Shuh Orchards – Included within the Countryside Tour
- Concordia Club – Dinner & Oktoberfest festivities
Friday, October 15th
Friday, October 15th
Innovation & Community Connections
Experience Waterloo Region’s innovative spirit and commitment to community! Day 3 highlights Waterloo Region’s leadership in sustainability and community impact. Begin with breakfast before heading to evolv1, Canada’s first net‑positive building, for an inspiring site visit and educational session. Continue to the Ken Seiling Waterloo Region Museum for a meaningful giveback activation with WholeHearted, showcasing the spirit of our community. The day wraps with a delicious, locally sourced lunch at Borealis, celebrating farm‑to‑table flavours.
Highlights include:
- evolv1 – Site Visit & Educational Session
- Ken Seiling – Site Visit & Service Project
- Borealis – Lunch
5:00pm - Conference begins! Gather together for a Welcome Reception with all delegates in attendance.
THANK YOU to our SPONSORS!
